Offer Statuses

Created status

Immediately after creating an offer, it is assigned with the Created status. From there, the offer can be transferred to the Active or Disabled status. An offer with the Created status is not available to affiliates.

Active status

The active status is assigned to an offer in two cases:

The network sent the offer to the advertiser for verification, and the advertiser confirmed this offer is good to go.
The network activated the offer independently.

An offer with the Active status becomes available for the affiliates.

Disabled status

The Disabled status can be assigned to the offer only by the network. When an offer is disabled, all campaigns created on the basis of this offer are automatically paused.

Paused status

The status Paused can be assigned to the offer only by the network. The Paused status is temporary and means that the offer will be activated in the nearest future.

When an offer is paused, all campaigns for this offer are automatically paused. An offer with the Paused status is displayed in the list of the affiliate’s offers, but they cannot create a campaign for it.

Campaign statuses

Inactive status

After a campaign is created, it is automatically assigned with the Inactive status. Tracking links are not available to the affiliates. Traffic from an inactive campaign will go to the campaign trafficback URL (if available), otherwise - to the offer trafficback URL. When a conversion is created for an inactive campaign, its status will be Rejected.

Active status

To start an advertising campaign, an affiliate needs to activate it. After activation, the affiliate gets access to the tracking links, and the campaign status changes to Active (provided that the offer does not include moderation).

Moderation status

If the campaign moderation option is activated for the offer, then after the campaign is activated by the publisher, it is sent to the network for moderation. During moderation, the campaign is in the Moderation status. Campaign traffic for moderation will go to the campaign trafficback URL (if available), otherwise - to the offer trafficback URL.

When creating a conversion for a moderated campaign, its status will be Rejected.

Declined status

If a campaign with the Moderation status has not been approved to go live by the network, it is assigned the Rejected status. The traffic for the rejected campaign will go to the campaign trafficback URL (if available), otherwise - to the offer trafficback URL.

When creating a conversion for a declined campaign, its status will be Rejected.

Paused status

The status is assigned by an affiliate when he no longer runs the campaign.

Archived status

The status is assigned by an affiliate. The status means that the advertising campaign’s activity is terminated. The residual traffic for the archived campaign will go to the campaign trafficback URL (if available), otherwise - to the offer trafficback URL.

When creating a conversion for an archived campaign, its status will be Rejected.
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