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Learn how to create and set up your network account
Setting up the Click API
Click API Benefits The Click API allows you to drive traffic directly to your advertiser's website without unnecessary redirects to the third-party services. As a result, landing pages load faster for the end users, which results in a reduced number of interrupted visits to the advertiser's site. Configuring the Click API To configure the Click API for an offer, go to the Offers section in the side menu on the left. On the page that opens, you will see a list of all offers in your affilia
Creating an Advertiser Account in your Network
How do I create an advertiser account and connect it to my network? The Add an Advertiser functionality allows the network to independently create an advertiser account in HOQU and automatically connect it to the network afterwards. To do this, go to the main HOQU menu and find the Members -> Advertisers section. Click on the **Add an Advertiser **button in the upper right corner. Fill
Creating an Affiliate Account in your Network
The Add an Affiliate feature allows any network to create an affiliate account right from the network interface, and to automatically make such an affiliate a network member. To do this, go to the main HOQU menu and find the Members -> Affiliates section. Click on the Add affiliate button in the upper right corner. Fill out the form for creating a new affiliate, indicating his
General information Subscription is the current rate of the affiliate network. All networks on HOQU can take advantage of a free trial period of 30 days, after which it is necessary to choose a rate. More details on the characteristics of each rate can be found on the official HOQU website in the pricing section https://hoqu.com/pricing/. If necessary, you can change your rate at any time. Subscription management To change your rate, go to Network -> Settings -> Subscription. !(https:
Tracking Basics in Affiliate Marketing (for Networks)
Let's start with an example: Let's say an online store decides to buy traffic for their holiday ad campaign. For this, the store prepares a new offer. The online store offer includes a short description, several pre-approved banner images and payment terms. Payment terms define that a conversion is a sale of holiday decor, and the online store pays a reward for each successful conversion. One of the ad networks this store works with, shows interest in the offer and decides on the price they
How to set up a White Label?
What is White Label? White Label is a technology that allows networks to use HOQU functionality under their own brand by using their own domain and customizing the interface of the network. The main feature of white label is that when signed up and signed in, an affiliate or an advertiser cannot work with any other network other than yours. How to set up a White Label? In the main menu select Network -> White label !(https://storage.crisp.chat/users/helpdesk/website/bb6abe19
Custom tracking domain
Why do I need a custom tracking domain? Custom tracking domain is used to generate tracking links in all affiliate campaigns. By default, the HOQU domain trackerhqu.com is applied to all tracking links for all networks. A regular tracking link looks like this: https://trackerhqu.com/3/10/3/5499c8b4-6734-5118-b8bb-62a28eb122ae If you configured a custom tracking domain for your network (for example, https://test.com), the tracking link for all the affiliates in your network will change t
How to work with pre-landing pages?
What is a pre-landing? A pre-landing is a separate page or even a separate site that is needed to better identify and redirect targeted traffic to a full-fledged selling site / landing page. How to add a pre-landing page? In HOQU, a pre-landing is a part of the offer tools, along with landing pages, banners, promotional codes, etc. To add a pre-landing, go to the section with offers: Go to the pa
Offer & Campaign Statuses Overview (for Networks)
Offer Statuses Created status Immediately after creating an offer, it is assigned with the Created status. From there, the offer can be transferred to the Active or Disabled status. An offer with the Created status is not available to affiliates. Active status The active status is assigned to an offer in two cases: The network sent the offer to the advertiser for verification, and the advertiser confirmed this offer is good to go. The network activated the offer independently.
s2s integration with merchant
When integrating an offer by means of postback (server to server aka s2s), the Advertiser's server sends a request via the postback URL with data on the targeted actions performed on the Advertiser's website (landing page, application, etc.) to the HOQU server. The HOQU server receives this data and it appears in the platform statistics. Features Changes to the site interface do not affect sending requests via postback To implement the solution, you need to have access to the server si
How to view offer campaigns?
To do this, go to the section with the list of offers in the left menu Offers -> Offers. Next, find the desired offer and click on its name. The offer page will open. Next, go to the Campaigns tab. The page contains information about the campaigns created for this offer. To view all campaigns, click the **
How to setup image pixel integration?
Image Pixel is a fragment of HTML code with a tracking link inside, which is installed on the advertiser's website to calculate targeted user actions. To get a conversion pixel, go to the Tracking tab in the offer settings. Next, in the Integration section use the drop-down list to select the pixel type and save the changes. After saving, you will see the offer summary page. Scroll down to the
Creating network participants & employees
What are HOQU roles for affiliate networks? In HOQU, within the networks, there are users with the following roles: a network owner, a network admin, an advertiser manager and an affiliate manager, affiliates and advertisers. The network owner has access to the ability to create, edit and remove users from the network with all of the above roles. How do I add an advertiser? You can find it in this article - https://hoqu.crisp.help/en/article/creating-an-advertiser-account-in-your-netw
How to set up a tracking domain?
article will appear later
Bulk change of conversion status via CSV file
General information, requirements and restrictions This functionality is designed to massively change lead statuses (conversions) using a CSV file. You can change the status of conversions to “Approved” or “Rejected” from any of three possible statuses: new, approved, or declined. The functionality does not allow you to assign a “New” status to the conversion. Limit on the number of lines in a CSV file - no more than 10,000 lines. The separator between fields is a comma. Possible combinatio
How to set network visibility to advertisers & affiliates?
The setting allows you to adjust the visibility of your network for advertisers and affiliates on the HOQU marketplace. If visibility is enabled, affiliates and advertisers will see information about your network on the marketplace, and will be able to submit an application to join the network. If visibility is turned off, the network is not visible to users, and it is impossible to send an application to join the network. Such a network is called private. To change the visibility setting of y
How to manage affiliate access to offers?
Offers have two levels of access: public and private. Public offers are available to all affiliates of your network. To change the access level, go to the section with the list of offers Offers -> Offers in the left menu. Select the offer you are interested in and click the Edit button. Go to the Working
How to change billing plan & billing details?
To change the your billing plan, go to Network -> Information The Plan drop-down list shows the current plan of your network. To change the plan, select the name of the new plan in the drop-down list and save the changes. The new billing plan will take effect immediately after saving the settings. To change
HOQU <> IPQS Integration
What is IPQualityScore? IPQualityScore (IPQS) is an anti-fraud service that detects fraudulent traffic from affiliates. More information about the IPQS solutions and services can be found here – https://www.ipqualityscore.com/features/prevent-affiliate-ad-fraud. Configuring anti-fraud integration of HOQU with IPQS In order to set up the integration, you must be registered with IPQS. If you don't have an account yet, go to the registration link https://www.ipqualityscore.com/create-account
Настройка кастомного трекинг домена
Чтобы настроить кастомный домен для White Label, перейдите в раздел Сеть -> White Lable. Кастомный домен для страницы регистрации Страница регистрации или страница входа - это страница, на которой новые пользователи могут создать учетную запись в вашей сети и использовать ее позже для входа в вашу сеть. По умолчанию ссылка на эту страницу - login.hoqu.com. Чтобы привязать собственный домен к страни
How to change network settings?
How to change network settings? To change network settings, go to the Network -> Information section Information about your network specified in this section will be shown to advertisers and affiliates: Type. Specified offers types your network specialized in. Multiple types can be selected. Currency. T
How to add network news?
Network news section allows you to communicate all the important events regarding your brand, network or offer to all network participants. To add a new news, go to the section Network -> News. The News section contains information about all news previously added by this network. To add a new news item, click on the Add button in the upper right corner. !(https://storage.crisp.chat/users/helpde
How to manage your affiliates?
Within your network, actions with affiliates can be performed by users with the following roles: a network owner, network admin and affiliate manager. Go to the Members -> Affiliates The page that opens contains a list of all affiliates who want to join your network or have already joined. The Joined status means that the affiliate is already connected to the network. To learn how to create an affi
How to manage partner wallets?
To start with, go to Members -> Wallets The page that opens provides information about all the wallets of the network members. You can change the wallet balance of the member you need, to do this, click on the three dots on the right of the desired wallet. Fill in the required fields: type of operation (top-up
How to set up iFrame integration?
To set up iFrame integration, go to the Tracking tab in the offer settings. Next, in the Integration method drop-down list, select iFrame and save the changes. After saving, you will see the offer summary page. Scroll down to the Integrations section. The value in the iFrame line is the link for integration. !(https://storage.crisp.chat/users/helpdesk/website/bb6abe1925136800/image_os4wnk
How to edit an offer and its promo?
Editing the offer To do this, go to the section with the list of offers: Offers -> Offers in the left menu. This is a listing of all the offers in your network. Select the desired offer and click the Edit button. The offer editing page will open. Make the necessary changes, and then click the Save
How to manage your advertisers?
Within your network, actions with advertisers can be performed by users with the following roles: a network owner, network admin, and advertiser manager. Go to Members -> Advertisers The page that opens contains a list of all advertisers who want to join your network or have already joined. The Joined status means that the advertiser is already connected to the network. To learn how to create an ad
How to create an offer?
Limitations Only the network can create offers on the HOQU platform. An offer can only be created for a specific advertiser who is a member of this network. The information required to create an offer is provided by the advertiser. After the advertiser joins the network, the personal manager contacts the advertiser to discuss the terms of cooperation, signs an agreement and receives all the necessary information to create an offer. How to create an offer? To create an offer, go to **Offe
How to add custom payouts?
A custom payout allows you to set up a personal offer rate for specific affiliates, regardless of the basic rate. In HOQU, custom payouts can be set up in two ways: through the Custom Payouts section or using the private offer rate method. Setting up payments through the Custom Payouts section This type of payment is generated based on the network commission and is initiated by the network. It is used to reward the best affiliates and provide them with special working conditions. To set u
Setting up a promo code
A promo code is one of the types of promotional tools in offers. It is a code, consisting of letters or numbers or both. A promo code gives a user the right to purchase a product or service on certain preferential terms. How it works The network adds information about promo codes to the Promo tools section of the offer. Affiliates place promo codes along with a tracking link on their resources. Users, following the tracking link to the advertiser's website, apply a promo code and receive p
How to manage offer events?
Events allow the network and advertisers to track users activity within the offer before and after conversion. How do I add an event? To add an event, go to the Offers -> Events section in the left menu. The page that opens contains a list of all events set up by your network. To add a new one, click the **Add Event **button in the upper right corner. !(https://storage.crisp.chat/users/helpd
User roles within a Network
What are HOQU roles for affiliate networks? On HOQU platform, when it comes to networks, there are several types of users with the following rights: network owner, advertiser and affiliate managers, network administrator, affiliates and advertisers. The network owner has rights to create, edit and remove users from the network with all of the above roles. Description and rights of network users Network owner - a user who has registered as a network and has the right to create, add and
What is a landing page? A landing page is a small client's website, completely tailored to ensure that the client arrives at it to perform the targeted action (leaving a request, leaving his or her contact information, placing an order, etc.). This site will receive traffic from affiliates. One offer can contain several landing pages. How to add a landing page? In HOQU, a landing page is one of the offer tools. To add a landing page, go to the Offers section: !(https://storage.crisp.c
Postbacks (for networks)
General information Postbacks are a mechanism that allows you to transfer data from HOQU to a third-party service. A postback is a URL link with a set of parameters (macros), through which information on your conversions is transmitted from HOQU to you. How to set up postbacks? Go to Integration -> Postbacks To create a new postback, click the Add Postback button. !(https://storage.cri
Rates creation and settings
General information A rate is a financial model of mutual settlement between an advertiser, a network and an affiliate within an offer. The rate contains information about the targeted action for which type of payment the affiliate will receive a reward, as well as the advertiser's rate and the network's commission. How to set up a rate? On the offers page, select the desired offer and click the Edit button. Or Create Offer if it has not been created yet. More information about cr
Registration as a Network
To register as a Network on HOQU, go to https://login.hoqu.com/network-register/user This is an access request page. Enter your contact information so that we can contact you and demonstrate the HOQU functionality. Once all the data is entered and the user agreement is accepted, click the Next button. After that, you will receive a welcome email in your inbox, where you can book a call with a HOQU representa
Filling in the network data
This step is required to start working with the platform. Go to the Network → Settings section and fill in the required and optional fields. The information specified in this section is the data that advertisers and affiliates will see when viewing information about the network: Network name. Type (several types can be selected). The main currency of the network is the currency in
Adding network managers
The data and the number of network managers are managed in the Network → Employees section. Each network should have at least 2 managers - affiliate manager and advertiser manager to add new network members successfully. The card of the first manager (network creator profile) will be created automatically. It will be filled out on the basis of the data specified by you in the Account → Profile section. !(https://storage.crisp.chat/users/helpdesk/website/bb6abe1925136800/networkcar
Setting the basic settings for joining the network
Set the basic settings for joining the network in the **Network → Settings **section Visibility Settings are made separately for merchants and affiliates When visibility is turned on, the network is displayed in the general list of networks for merchants and affiliates who will be able to send applications for joining the network. A network with disabled visibility settings will fun
Setting up White Label custom domain
You can use your domain and the affiliate’s and the advertiser’s personal accounts for the authorization page. Go to the Network → White Label section to customize a White label, in case it is necessary. A custom domain for the registration page A registration page or a login page is a page where new users can create an account on your network and use it later to log in to your account. By default, th
Adding network members
If the Network has the Autoapprove function turned on in the settings (Network → Settings → Privacy), then everyone who sends a request to join the Network immediately becomes its participants. Meaning the accepting of new members is done automatically. Otherwise, applications are manually approved by the network. The manager approving the participant’s application is automatically assig
How to add members to the open network
Network with turned on Visibility (Network → Setting → Privacy) operates as the open network. The Network is displayed in the general list of networks for advertisers and affiliates who are able to send applications for joining the network. Viewing applications for joining the network Applications for joining the network are displayed in the Members section: Affiliates: Members → Affiliates → Requ
How to add members to the private network
Network with turned off Visibility (Network → Setting → Privacy) operates as the private network. The Network is not displayed in the general list of networks for advertisers and affiliates. New members join via the invitation link. Creating an invitation link To generate a link, go to the Members section → Invitation Links → Create link button. Fill in the form that appears.
Creating another network in the same account (if necessary)
The HOQU platform allows you to manage multiple networks through a single account. To add another network to your account, click on the network name in the upper right corner -> Create network. Enter a name for the network and click Create. After the network is successfully created, the name of t
Creating an offer
Creating an offer Only a network can create an offer on the HOQU platform. An offer can be created only for the advertiser participating in this network. The data for creating an offer is provided by the advertiser. When confirming the application for joining the network from the advertiser, the appointed personal manager needs to contact the advertiser to discuss the working conditions, sign the contract and receive the data necessary to create the offer. To create an offer, select the Creat
For the offer to work correctly, the advertiser needs to integrate the platform tracker with the promoted website. Please make sure that the integration was successful before the activation of the offer. Here are the types of avalable integrations: Integration via S2S (Postback) Request Integration with Tilda website [Integratio
Integration via Postback Request
When integrating an offer by means of postback (server to server aka s2s), the Advertiser's server sends a request via the postback URL with data on the targeted actions performed on the Advertiser's website (landing page, application, etc.) to the HOQU server. The HOQU server receives this data and it appears in the platform statistics. Features Changes to the site interface do not affect sending requests via postback To implement the solution, you need to have access to the server sid
Editing an offer
To edit an offer, go to the Offers → Offers section and click on the Edit button. The Edit button is also available on the offer page (Offers → Offers → More). Introduce all the necessary changes and click on the Save button to save them. Note, that you cannot edit an offer rate that has ever been acti
Activation / deactivation / re-activation of the offer rates
How much and for what kind of clients’ actions the merchant will pay the affiliate is determined in the offer rates, which will come into force only after its activation. In the case when an offer involves several rates, the rates can be activated selectively. Note, that you cannot edit an offer rate that has ever been activated: You cannot edit an active offer rate. You cannot change a rate that has already been activated, even if the offer itself has not been activated. Please make sure,
After the offer was created you have two options to activate the offer. Find your offer in the Offers->Offers section and click on the three dots. Confirmation of the offer by the advertiser. In the Offers → Offers section, click on the three dots on the right → Send to approve. The offer will be sent to the advertiser for verification. As soon as the advertiser confirms the offer, its status will be up
Affiliate access to private offer
Managing affiliates' access to private offers is carried out through the Offers → Private offers section. This section displays all private offers. To provide a specific affiliate with access to the selected offer, click on the three dots at the selected offer → start typing the name of the affiliate in the appeared field, or select the affiliate in the drop-down list. !(https://storage.crisp
Pausing, stopping and resuming an offer
The ability to stop offers manually is available only to the network. The advertiser, if he wants to pause or stop the offer, contacts the network through a ticket system or through a personal manager. Pausing an offer In order to pause an offer, go to the Offers → Offers section → click on the three points first at the selected offer → Pause. In the window that appears, indicate the reason for the
Tracking offer data
Information on all offers is available in the Offers → Offers section. All network offers having statuses are displayed here: created, pending, active, paused, declined. To display a list of offers with the status of interest created by a specific network and other specific parameters, use the filter on the right. To view statistics and offer data, click the More button for the selected offer. In real time, the following data will be generated: Number of clicks; Number of leads; Conversion
Tracking, approving (if necessary) and declining campaigns
All campaigns for all offers are displayed in the Campaigns section. Campaigns are automatically grouped by offers. To display campaigns with specified characteristics, use the filter at the top. To get a detailed campaign data, click on the campaign name or three dots on the right → the More button. New Campaigns that have been created by affiliates will be displayed with the status “Created”. As
All leads for all offers are displayed in the Leads section. New leads will be displayed with the status “New.” Leads are confirmed or rejected by the merchant. The reason for rejecting the lead is available when you click on the Information icon next to the status “Declined”. Leads are confirmed automatically after the expiration of the hold period specified in the offer. To display a selection of